How RumbleRank Works
Creating Rumbles & Collecting Data
RumbleRank was created as an alternative to the typical survey. We wanted to provide a more engaging and intuitive experience that benefitted both the user and the surveyor. RumbleRank is designed to feel like a game - all while compelling the user to make difficult decisions, and thus, provide real answers.
Below, we break down how to use the tool in three sections:
Signing up for an account is free and only requires an email address - not payment info!
"RumbleRank is a fun, unique way to get a group's top vote! Easy to use and it doesn't feel like it's your typical blah blah survey."
- Heidi B.
Building a Rumble
Whether you're working from a desktop or mobile device, creating "rumbles" is easy:
Once you've created your account, click 'Create a Rumble'
Give your rumble a name, choose either an sharing or emailed link (details below), and give it a description to let your respondents know the context of your options.
Provide a title for each list item with the option to add an image and description (we highly encourage using images with each item)
Once all items have been added, either upload your email list (for an emailed link list) or share the link with anyone you'd like (for a sharing link list).
Pull data from each rumble whenever you want including total wins, aggregated average rankings and choice timers! (details below)
*Free accounts are limited to 5 active rumbles and 25 total list responses per rumble
Sharing vs. Emailed Link List Option
Depending on what you're trying to accomplish, you have two choices when creating a "rumble" - an open or closed list.
A sharing link list will simply provide you with a link to share your completed "rumble" anywhere across the web (social media, individual emails, texts, etc.) and is ideal for getting feedback from as many anonymous people as possible for your list.
An emailed link list will only be sent to email addresses you provide in the creation process. This helps you control who receives and completes each "rumble" for to pinpoint feedback from a select group.
Downloadable Data Points
RumbleRank provides three data points that can be downloaded at any time (free accounts get two). Once a closed or open list has been shared, you can immediately start pulling data whenever you'd like. Those three data points are:
Aggregate average ranking - This is arguably the most important metric; compiling the ranking placement of each option based on all total respondents. Low score wins here as a first place finish is given a score of 1. A "perfect" aggregate score for a group would equal the total number of responses you receive.
Total wins - This counts the amount of times a particular selection was a respondent's top choice. Comparing the the aggregate to wins can reveal polarizing options within the group.
Hardest/easiest decision timer - The ranking of head-to-head matchups based on the average amount of time it took to make a decision.
We like to ask the question:
"What does a 7 out of 10 on a survey really mean?"
Asking people to rate a topic on their own perceived scale of 1 out of 10 leaves a lot of ambiguity in the data. In many cases, a 7 out of 10 points to indifference to the question. A 10 out of 10 may just be an affirmation that something works properly but doesn't necessarily inspire a maximum level of satisfaction.
RumbleRank does not allow indifference or ambiguity. A winner must be chosen between each head to head matchup until a true, top-to-bottom ranking is established. At scale, this can provide very pointed answers to your most pressing questions.